煙草在線(xiàn)據(jù)《煙業(yè)通訊》報(bào)道編譯　　日本煙草公司7月25日宣布，正在重新設(shè)計(jì)碧絲夢(mèng)（Pianissimo）Icene Crista和Icene Gracia兩個(gè)系列卷煙的包裝。

　　新包裝將于8月底在日本全國(guó)上市。

　　碧絲夢(mèng)Icene品牌的卷煙，口感順滑，為吸煙者提供新鮮而冰涼的薄荷口味，深受消費(fèi)者喜愛(ài)。因此，Crista系列和Gracia系列的口味將保持不變。

　　“新的包裝設(shè)計(jì)簡(jiǎn)潔而時(shí)尚，”日本煙草在官方網(wǎng)站發(fā)布的消息中稱(chēng)，“底色是黑色和白色，但開(kāi)蓋和內(nèi)部框架線(xiàn)條是粉紅色，這樣的設(shè)計(jì)和碧絲夢(mèng)Icene的品牌形象相一致。整體外觀(guān)象征著成熟的美麗和冰涼的冷艷。”

Japan: Ice-like Menthol Sensation Retained

　　Japan Tobacco Inc. said today that it is redesigning the packaging of its Pianissimo Icene Crista and Pianissimo Icene Gracia cigarettes.

　　The new designs are due to be rolled out across Japan from late August.

　　The Pianissimo Icene brand, which is described as having a smooth taste and delivering a refreshingly ice-like menthol sensation, is said to have been well received by consumers, so the flavor and aroma of the Crista and Gracia versions will be unchanged.

　　"The new designs are simple and cool," said JT in a note posted on its website. "The base tone is black and white, but the opening tape and inner frame are accented with pink, creating a consistent feel for the Pianissimo Icene line. The overall look embodies a mature sophistication and the coldness of ice." Enditem